Robert L. Keasler to Join Centre College as new CFO
After a nationwide search, Robert L. (Bob) Keasler Jr. has been named vice president for finance and treasurer at Centre College. A veteran financial officer, Keasler will bring with him a wealth of experience in both the private and public sectors, most recently at Wofford College, where he served as chief financial officer and treasurer before being promoted to senior vice president for operations and finance. Keasler will begin his duties on July 1.
“We were fortunate to attract an impressive group of candidates for this important opportunity,” said John A. Roush, president of Centre College, “and I am grateful that Bob was among them. This is a key leadership position, and Bob’s record of success at Wofford gives me confidence that he will bring maturity, experience, fresh ideas, humor and determination to his work.”
A native of Altavista, Va., Keasler began his studies at the University of Virginia and later transferred to Clemson University, where he earned a B.S. in zoology and an M.P.Acc., the master of professional accounting degree. Keasler is also a certified public accountant.
“My departure from Wofford is bittersweet, since I was privileged to work with wonderful colleagues and for such an impressive institution with a rich and deep history,” said Keasler. “But my experience at Wofford made me very aware that Centre represents best practices on many levels in the world of higher education, and I’m grateful for the new challenges that await.”
Benjamin B. Dunlap, president of Wofford since 2000, congratulated his longtime senior leader on this new opportunity. “Centre has secured in Bob Keasler a winner in every way,” Dunlap said. “He has been a good friend and a stalwart leader on the Wofford team, and I wish all the best to Centre and to Bob in his new position.”
As senior vice president, Keasler has had broad responsibilities at Wofford that extend beyond the business office. He has had oversight not only for human resources, investments, auxiliary enterprises, the physical plant and risk management, but also for admissions, financial aid and athletics.
Keasler’s career in higher education began at Anderson University, where he ultimately assumed a similarly broad portfolio of responsibilities as vice president for administration, CFO and treasurer. Before that, Keasler worked in the private sector, both as an accountant and in the textile industry.
In addition to his responsibilities at Wofford, Keasler has been active in leadership roles in numerous professional organizations. Besides serving on the small institutions council of the National Association of College and University Business Officers (NACUBO) and chairing the South Carolina Independent Colleges and University Business Officers Association, he has also held leadership positions in state and national accounting associations.
Keasler replaces John E. Cuny, who announced his retirement in June 2011 and served for 12 years as Centre’s CFO. “I credit John for providing the strong financial equilibrium that helped make possible Centre’s continued growth as one of the nation’s premier liberal arts colleges,” said Roush. “His integrity and many contributions have been exemplary.”
Keasler will be joined by his wife, Carla, who has taught high school science for more than two decades during their time in South Carolina. They anticipate an easy transition. “Centre and Danville just felt right for me and Carla,” he said. The Keaslers have three adult children: Elizabeth, Jessica and Marett.
In his free time, Keasler enjoys time with his grandchildren, golf, racquetball and Civil War history.